Young Driver Focus | National Conference | Knowledge Centre Twitter RSS
Road Safety News - In association with Keltic Clothing
Monday 14th September 2009

Campaign urges pedestrians to concentrate on the road

At this time of year when students are starting back at schools, colleges and universities, South Yorkshire Casualty Reduction Partnership has launched a campaign to help reduce the number of teenage pedestrian casualties.

'Pedestrian Road Skill’ is designed to get pedestrians to concentrate on the roads and look out for potential dangers. 

Andy Male, chief inspector for roads policing in South Yorkshire, said: “Road traffic collisions are the biggest cause of accidental death of 12–16 year olds in this country. We all remind younger children of the dangers of crossing the roads - however it is older children and young people who are more at risk.

“I ask parents and carers to remind them to concentrate while crossing the road and be aware of their surroundings rather than talking on their mobile phone or listening to their MP3 player.”

Campaign materials will be on display across the county. South Yorkshire Fire Service, the police, safety camera partnership and local road safety teams will also be distributing information at schools, colleges and local events.

For further details visit: www.safetycamera.org/pedestrians


Report a reader comment
Click here to report a comment you consider to be offensive or inappropriate.

There are currently no comments about this news item.

What's your view - comment on this story:

I confirm that I have read and agree to abide by the house rules relating to comments posted on this website.
Your comment:
Your name and location:
Your email:
Captcha [What is this?]

Road Safety Academy
What's New?
Thursday 13th March 2014 -

Road Safety Practitioner Foundation Course dates added

Tuesday 11th March 2014 -

 THINK! Rural roads campaign briefing added to members' area

Wednesday 29th January 2014 -

2013 Road Safety GB AGM Documents added to the Member's area

Monday 6th January 2014 -

School Crossing Patrol Survival Guide updated version uploaded to the Members' area

Tuesday 10th December 2013 -

THINK! campaign strategy 2014/15 (Powerpoint presentation) added to members' area

Friday 6th December 2013 -

RSGB & Academy branding - logos etc available for download from members' area...


Click here to submit a new story.

Click here to register for our weekly news update service.