Sales of ‘commuter’ motorcycles on the rise
A record number of ‘commuter sized’ motorcycles and scooters were sold during 2015 and sales of motorbikes of all sizes increased by 12% year-on-year, according to figures released by the Motorcycle Industry Association.
During 2015 more than 43,700 new motorcycles (including scooters) between 101-125cc were sold while total registrations for all sized motorcycles and mopeds will exceed 114,000 - the highest annual total since 2008.
Motorcyclists have long been considered vulnerable road users, and made up 19% of fatalities during 2014 (339 deaths), while the National Travel survey highlights that (at most) 3% of average distance travelled was by motorcycle*.
Sales of new motorcycles fell dramatically during the recession, but recovery began during 2011 when sales began to rise along with petrol prices. The rise for new sales in 2015 builds on a 10% year-on-year increase in 2014.
Steve Kenward, CEO of the MCIA, said: “We’re seeing an increase in sales of new motorcycles of all sizes, but our records show that we’ve never seen as many bikes of this size sold before. We think it is likely that they are being used for commuting, as they are economical to run and easy to park.
“Motorcycle dealers have been reporting an increase in families swapping a second car for a motorcycle, to beat the misery of sitting in traffic during rush hour.
“Motorcycles and scooters can filter through slow moving traffic and are tremendous fun, with riders tending to rate their commute more enjoyable than other transport users.”
*In the 2014 National Travel Survey, motorcycles fell under the ‘other’ category, which made up 3% of average distance travelled.
With 50 days to go until the first ‘European Day Without a Road Death’, TISPOL has published a video to suggesting ways for road users ways to get involved in the event.