Logo
Young Driver Focus | National Conference | Knowledge Centre Twitter RSS
direcorycalendarvacanciesadviceshopContact
Road Safety News - In association with Keltic Clothing
Wednesday 15th July 2009

Staffordshire scoops 2009 IHT Road Safety Award

An innovative device developed by GreenRoad Technologies and adopted by Staffordshire's road safety team has won The Institute of Highways and Transportation (IHT) Road Safety Award 2009.

The 'Safety Center' - a small unobtrusive device that monitors driving performance by recognising up to 120 different manoeuvres - is used in Staffordshire's Young Driver Coaching Programme.

If, for example, the driver brakes hard into a bend a LED flashes to alert the driver. The information is then available to the driver and their parents via a secure website and can be used to manage and reduce the number of dangerous manoeuvres the young driver makes.

Staffordshire's Young Driver Coaching Programme pulls parents, driving instructors and the road safety unit together to coach young drivers from the earliest stages of learning to drive right through the first 12 months after passing their test.

Hod Fleishman, chief of safety at GreenRoad, said: "The results of Staffordshire's Young Driver Programme have been impressive. During the pilot scheme, drivers reduced their risk - measured by the number of high-risk driving manoeuvres - by an average of 58%.

"This recognition from IHT underscores the powerful contribution technology can make to safer driving."

For more information contact Nick Lloyd at Staffordshire's road safety team on 01785 276620.

Comments:

Report a reader comment
Click here to report a comment you consider to be offensive or inappropriate.


There are currently no comments about this news item.


What's your view - comment on this story:

I confirm that I have read and agree to abide by the house rules relating to comments posted on this website.
Your comment:
Your name and location:
Your email:
Captcha [What is this?]


Road Safety Academy
What's New?
Monday 21st July 2014 -

 Members' area - Policy & Management Committee meeting June meeting minutes added

Thursday 17th July 2014 -

 Members' areaTHINK! Country roads campaign briefing added

Tuesday 17th June 2014 -

 Careers - new job vacancy added

Tuesday 10th June 2014 -

Members' area THINK! Campaign Calendar April 2014 - March 2015 added.

Tuesday 10th June 2014 -

Members' area - THINK! drink drive activity during the World Cup briefing added.

Thursday 13th March 2014 -

Road Safety Practitioner Foundation Course dates added

Contacts

Click here to submit a new story.

Click here to register for our weekly news update service.